Microsoft Business Talks – 10 Sure-Win Tips to Unlock Microsoft’s Customer Base by Izzat Khair

2nd September 2016

The first Microsoft Business Talks session was held at NUS Enterprise, Block 79. Our first speaker to kick-off the Microsoft Biz Talks series was Yizhe Shen, Partner Business Evangelist from the Developer Experience Team, Microsoft Singapore. He guided the audience through a step-by-step process on unlocking Microsoft’s Customer Based. One of the tips that caught my eye was “Bundle a Microsoft’s product or solution“, Yizhe explained that Microsoft goal is to allow enterprise, startups and developers to take advantage of its platform and services.One of the key things that he mentioned was, “Do you realized that if you buy a Microsoft Product, you didn’t buy the product directly from Microsoft. You will usually buy it from partners, distributor or reseller “. All of this is done so that Microsoft can help you. So now, Imagine the thousands of customers and clients that you could connect with, if you leverage on the Microsoft Platform and Services. It is amazing how something this simple could help companies to form up their long-term business plan.

Here are some of the tips that were mentioned:

1) Be Customer Obsessed.

2) Join Microsoft Customer & Partner event.

3) Find a Champion from Within.

4) Build bit-size content for sellers.

5) Stay Focus and Go for Lighthouse wins.

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Yizhe Starting out his session.
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Yizhe during his session. Explaining one the tips “Bundle a Microsoft Product of Solution”.
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Microsoft Developer Experience Team, Welcoming the audience before the start of the session.
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The audience that attended the session.
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Steven giving out a quick introductoon of the speaker, Yizhe Shen.

If you missed the first session of Microsoft Business Talks, don’t worry there will be more coming up soon.

On the 9th September 2016 there will be “Brunch with Microsoft” Session at NUS Enterprise, this is an Initiative by the Microsoft BizSpark team to allow Business and Technical experts to interact with Startups and hopefully to collaborate with them in the future. Please do come down, if you are available.

For more upcoming event by the Microsoft BizSpark team, Please Stay tune to Spiffy.sg.

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